Hobbies and Pursuing Passions Hels Over 60′s Enjoy Life and Live Life to the Max
Posted on July 4, 2011 by admin
any people over 60 years of age in the UK are embracing their later years by taking up new hobbies and activities, according to research from Age UK. 71 per cent* of those over 60 years old are tackling new challenges like learning a foreign language, taking to the dance floor, or even getting the adrenaline pumping with outdoor activities like bungee jumping, kayaking and mountain climbing.
The new survey looks at attitudes to later life of people aged 18+ and has been conducted to mark the launch of a new TV advertising campaign from Age UK. Reflecting the positive attitudes of many of those aged 60+ who describe their lifestyle as interesting (38 per cent), varied (42 per cent), fun (20 per cent) and rewarding (24 per cent). The ad features people doing what they enjoy, celebrating later life and all it can offer. This is in sharp contrast to some of the younger generations’ perception of old age as boring (17 per cent of 16-24-year-olds) and slower-paced (over 20 per cent of all under-60s).
The variety of hobbies and activities on the to-do lists of the over 60s includes:
|
Top hobbies 60+ would like to try |
|
| Learn a new language | 25 per cent |
| Dancing | 22 per cent |
| Learn a new skill | 21 per cent |
| Bike riding | 10 per cent |
| Fun nights out | 11 per cent |
| Acting | 8 per cent |
| DIY | 8 per cent |
| Yoga | 7 per cent |
| A new sport | 6 per cent |
| Dating | 5 per cent |
| Adrenaline activities | 3 per cent |
The new advert airs on ITV on Monday 4 July, during Emmerdale, and will run for three weeks. To get a sneak preview of the ad before if goes live, people can visit www.ageuk.org.uk/tvad .
